About Bikesy

Bikesy is a UK cycling price comparison site. We track prices across leading UK cycling retailers, updated daily, so you can see who actually has the best price on the bike, component or kit you're after.

How we make money

When you click through to a retailer and buy something, we may earn a commission. That's the whole business model - no subscriptions, no sponsored placements, no retailer pays to appear higher. Prices and rankings are ordered by the data, and the price you pay is the same whether you arrive through us or not.

Who runs it

Bikesy was co-founded in 2015 by Marco Faimali, a lifelong cycling advocate and software engineer - Beastway MTB series co-founder, former Addiscombe CC club captain, and long-time road safety campaigner. After nearly a decade of building the site behind the scenes, Marco now fronts Bikesy's data and commentary on bike prices, the e-bike market and UK cycling trends. Tony James handles day-to-day enquiries.

Tony James, co-founder

Tony James co-founded Bikesy with Marco Faimali in 2015 and has been part of Bikesy since the early days.

Why it exists

When Marco was starting out in his cycling career, getting quality bikes and kit was a serious block to racing. Thankfully, the local shop at the time, the legendary Geoffrey Butler Cycles, used to have an amazing clearance every Christmas and New Year. Boxes and boxes of high end gear getting knocked out at prices everyone could afford. Bikesy started with a simple idea: give everyone access to these sorts of sales, all year round. Cycling kit prices vary wildly between retailers, and checking them all by hand is a chore. Forty years of riding plus a software background produced the obvious answer - build the thing that checks for you. The aim hasn't changed since: help more people get on bikes by making the good deals easy to find.

Get in touch

General enquiries: [email protected] · Press and media: Marco Faimali, [email protected]

Supporting the cycle trade

Bikesy has sponsored categories at the BikeBiz Awards, the UK bike trade's own awards, since 2017: the Online Retailer award (2017), the Cycle Advocacy Award (2021), Diversity Champion (2022), Event of the Year (2025) and E-Mobility Brand of the Year (2026). At the 2026 ceremony in Birmingham, co-founder Marco Faimali presented the e-mobility award to Tern. Read about the night.

Bikesy in the press

Bikesy is a trading name of Goldcastle Media Ltd, company no. 07426361, registered in England and Wales.

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